Selling press on nails is becoming increasingly popular, as they offer a convenient and affordable way to achieve salon-quality nails at home. If you’re creative and have a knack for nail art, selling press on nails can be a great way to make money and turn your passion into a business.
1. Research The Market.
Before you start creating and selling press on nails, it is important to research the market and identify your target customer. What types of press-on nails are most popular? What price range are people willing to pay? What are the pain points of current press-on nail users? Once you have a good understanding of the market, you can start to develop products that meet the needs of your target customers.
Where To Sell Press On Nails
The press-on nail market is booming, with more and more people looking for convenient and affordable ways to get salon-quality nails at home. If you’re thinking about starting a press-on nail business, you’re in luck!
The first thing you need to do before selling press on nails is to create a “press on nails business plan”. There are many different places where you can sell your press-on nails, and the best place for you will depend on your specific needs and goals.
In this blog post, we’ll take a look at all of the most popular places to sell press-on nails, as well as the associated fees and benefits. We’ll also provide some additional resources to help you get started selling press on nails.
Online Marketplaces
One of the most popular places to start selling press on nails is on online marketplaces like Etsy, Amazon Handmade, and Poshmark. These platforms offer a large audience of potential customers, and they make it relatively easy to set up shop.
However, it’s important to keep in mind that online marketplaces typically charge listing fees and transaction fees. These fees can vary depending on the platform, so be sure to do your research before you choose one.
Here is a more detailed breakdown of the fees associated with selling press-on nails on some of the most popular online marketplaces:
- Etsy: Etsy is a popular online marketplace for handmade and vintage goods. It is a great place to sell press on nails that are unique and creative. When selling press on nails on Etsy the listing fee is $0.20 per item and a transaction fee of 5% + $0.25 per sale.
- Amazon Handmade: Amazon Handmade is a section of Amazon that is dedicated to handmade goods. It is a good place to sell press on nails that are high-quality and consistent. Amazon Handmade charges a listing fee of $0.99 per item and a transaction fee of 5% per sale.
- Poshmark: Poshmark is an online marketplace for clothing and accessories. It is a good place to sell press on nails that are stylish and on-trend. Poshmark charges a listing fee of $2.99 per item and a transaction fee of 20% per sale.
- Depop: Depop is an online marketplace for clothing and accessories. It is a good place to sell press on nails that are unique and vintage. Depop charges a listing fee of $2.99 per item and a transaction fee of 10% per sale.
- Mercari: Mercari is an online marketplace for a variety of items, including clothing, accessories, and home goods. It is a good place to sell press on nails that are affordable and easy to ship. Mercari charges a listing fee of $0.99 per item and a transaction fee of 10% per sale.
| Marketplaces | Listing Fees | Transaction Fees |
|---|---|---|
| Amazon Handmade | $0.99 per item | 5% per sale |
| Etsy | $0.20 per item | 5% + $0.25 per sale |
| Depop | $2.99 per item | 10% per sale |
| Mercari | $0.99 per item | 10% per sale |
| Poshmark | $2.99 per item | 20% per sale |
Social Media
Another great place for selling press on nails is social media with platforms such as Facebook, Instagram, Pinterest and TikTok. These platforms offer a great way to connect with potential customers and showcase your products.
When selling press on nails on social media, you’ll need to create a business account and start posting high-quality photos and videos of your products. You can also use social media advertising to reach a wider audience.
While selling press on nails on social media is typically free, there are some paid features that you can use to boost your reach and sales. For example, you can run paid ads on Instagram and TikTok, or you can sponsor other users to promote your products.
Your Own Website
If you’re serious about selling press on nails, you may want to consider creating your own website. This will give you complete control over your branding and customer experience. However, creating and maintaining a website can be more expensive and time-consuming than selling on online marketplaces or social media. You’ll also need to invest in a domain name and web hosting.
If you do decide to create your own website, there are a number of e-commerce platforms that you can use, such as Shopify and WooCommerce. These platforms make it relatively easy to set up an online store and start selling your products. To Avoid an extremely lengthy post we will discuss these platforms in a separate blog post. Let’s dive right into selling press on nails wholesale.
Selling Wholesale
If you’re looking to sell your press-on nails in bulk, you may want to consider selling wholesale to other businesses. This could include beauty salons, nail boutiques, and online retailers. To find wholesale buyers, you can attend trade shows, reach out to businesses directly, or list your products on wholesale marketplaces like Faire and Tundra.
It’s important to note that selling press on nails wholesale typically requires you to offer lower prices than you would if you were selling directly to consumers. However, it can also be a great way to generate high volumes of sales.
Local Craft Fairs And Markets
If you’re looking for a more personal way to sell your press-on nails, you may want to consider selling at local craft fairs and markets. This is a great way to connect with potential customers and build relationships with other small businesses. To find local craft fairs and markets, you can search online or check with your local chamber of commerce.
Additional Resources For Selling Press On Nails
Here are some additional resources that you may find helpful:
- Etsy Seller Handbook: This guide provides everything you need to know about setting up and running a successful Etsy shop.
- Amazon Seller Central: This resource center provides information and tools for Amazon sellers.
- Poshmark Help Center: This help center provides answers to common questions about selling on Poshmark.
- Shopify Beginner’s Guide: This guide provides a step-by-step walkthrough of how to create and launch a Shopify store.
- WooCommerce Documentation: This documentation provides information on how to use the WooCommerce e-commerce platform.
- Faire Wholesale Marketplace: This online marketplace connects businesses with wholesale buyers.
- Artificial Nails Market Report
2. Source Your Materials. You will need to purchase a variety of materials to create your press-on nails, such as nail tips, glue, and nail art supplies. You can find these materials online or at your local beauty supply store. Be very mindful of the products you buy, use and
3. Create Your Nail Designs. Once you have your materials, it is time to start creating your nail designs. Be creative and experiment with different colors, patterns, and embellishments. You can also create seasonal or holiday-themed designs.
- Offer a variety of designs. The more variety you offer, the more likely you are to appeal to a wider range of customers. Customers want to have a variety of designs to choose from, so try to offer a wide range of colors, patterns, and embellishments.
4. Create A High-Quality Product.
The most important thing is to create press-on nails that are well-made and look good. Use high-quality materials and take your time to apply the designs. You may want to consider investing in a professional nail art kit to help you achieve the best results.
5. Take High-Quality Photos Of Your Nails. Once you have created your press-on nails, it is important to take high-quality photos of them. This will help you to showcase your products in the best possible light. Be sure to use good lighting and take photos from different angles.
6. Provide Clear Instructions. Be sure to provide your customers with clear instructions on how to apply and remove your press-on nails.
7. Create A Strong Brand Identity.
Come up with a catchy business name and logo, and develop a consistent aesthetic for your brand. This will help you to stand out from the competition when you are selling press on nails and create a recognizable identity for your business.
8. Package Your Products Attractively. Your press-on nails should be packaged neatly and professionally. This will make them more appealing to customers and help to protect them during shipping.
9. Build A Strong Online Presence.
Create a website and social media pages for your business. This is where you will showcase your press-on nail designs and sell your products. Be sure to post high-quality photos and videos of your work, and engage with your followers regularly.
- Create a website or online store. Once you have taken photos of your press-on nails, you need to create a website or online store where you can sell them. There are many different platforms that you can use, such as Shopify, WooCommerce, and Etsy.
10. Price Your Products Competitively.
Do some research to see what other press-on nail sellers are charging for similar products. You want to price your products competitively enough to attract buyers, but you also need to make sure that you are making a profit.
- Take custom orders. This is a great way to get creative and offer something unique to your customers.
- Sell related products. In addition to press-on nails, you can also sell nail glue, nail files, and other nail art accessories.
11. Offer Excellent Customer Service.
Be responsive to customer inquiries and go the extra mile to make sure that your customers are happy with their purchases. This will help you to build a loyal customer base and generate repeat business.
12. Promote Your Business.
Once your website or online store is up and running, you need to start promoting your business. You can do this through social media, paid advertising, and word-of-mouth. Be sure to create high-quality content and engage with your potential customers.
There are a number of ways to promote your press-on nail business. You can run online ads, partner with other businesses, or even offer discounts and promotions. You can also attend local events and trade shows to showcase your products and meet potential customers.
- Run promotions and sales. Running promotions and sales is a highly effective strategy for attracting new customers and significantly increasing sales, which is particularly advantageous for a press-on nail business. This is a great way to attract new customers and boost sales.
13. Get involved in the press-on nail community. There are many online and offline communities where press-on nail enthusiasts gather. Get involved in these communities to promote your business and connect with potential customers.
14. Partner With Other Businesses. Consider partnering with other businesses in your industry, such as nail salons or beauty bloggers. This can help you cross-promote your products and reach a wider audience.
Selling press-on nails can be a great way to make money and share your creativity with the world. By following the tips above, you can set your business up for success.