Recapping 2023: A Year Of Style & Trends

Recapping 2023: A Year Of Style & Trends

From Glazed Donuts to Gothcore, and Everything in Between

As we bid farewell to 2023, let’s take a nostalgic (and stylish) stroll down memory lane, revisiting the beauty trends that dominated the year. From nails that rivaled pastries to hair transformations worthy of a fairytale, it was a year where self-expression took center stage.


  • Glazed Donut Nails: Who could forget the sugary swirl of milky, iridescent hues that took the internet by storm? This trend, inspired by everyone’s favorite breakfast treat, added a touch of whimsical sweetness to even the simplest mani.
  • French Glass Nails: A sophisticated twist on the classic French manicure, this trend saw delicate tips fade seamlessly into the natural nail, creating a clean and effortless look. Ideal for those who crave subtle elegance.
  • Minimalist Nails: Less is definitely more with this understated trend. Think clean lines, neutral colors, and negative space for a cool, contemporary vibe.
  • Gothcore: Black nails made a triumphant return, paired with edgy accents like cobweb designs and metallic studs. This dark and dramatic aesthetic resonated with those seeking a touch of rebellion in their mani.


  • The Headscarf Revival: Headscarves became a stylish statement, worn in diverse ways to add color, texture, and cultural flair. From silk scarves to vibrant wraps, they offered a chic way to protect and accessorize your mane.
  • The Wolf Cut: Shaggy bangs, layered texture, and a touch of rock ‘n’ roll spirit – the wolf cut captured our hearts with its effortless cool. Think modern mullet, but with way more style.
  • The Mullet Mullet: Yes, the mullet made a comeback! This polarizing hairstyle found new life with bold color accents, statement cuts, and a healthy dose of attitude. Not for the faint of heart, but perfect for those who like to break the mold.
  • The Curtain Bangs: Soft, face-framing layers swept to the side – curtain bangs offered a timeless and flattering solution for all hair types. They added effortless charm and were the perfect balance between bold and classic.


  • CeraVe’s Resurgence: The drugstore powerhouse, CeraVe, experienced a meteoric rise thanks to its gentle, affordable formulas and dermatologist-approved ingredients. Skincare routines became simpler and more accessible than ever.
  • The Rise of Retinol Alternatives: While retinol remains a gold standard, gentler alternatives like bakuchiol and niacinamide gained traction for their ability to deliver similar results with less irritation.
  • Slugging: This K-beauty trend, involving layering a thick layer of Vaseline or aquaphor at night, took the internet by storm with its promise of intense hydration and plumpness. Whether you loved it or hated it, slugging sparked lively discussion about skincare practices.
  • Sustainable Beauty: Eco-conscious consumers embraced refillable packaging, natural ingredients, and cruelty-free products. Brands with strong sustainability commitments saw a surge in popularity, demonstrating the growing demand for ethical beauty choices.


  • Comfy Chic: Athleisure continued its reign, but with a newfound focus on elevated silhouettes and luxe fabrics. Think cozy knits paired with sleek leggings or tracksuits with high-fashion details.
  • Viva Magenta: Pantone’s Color of the Year, a vibrant and dynamic hue, found its way onto everything from runway dresses to everyday accessories. This bold color injected a healthy dose of optimism and vitality into our wardrobes.
  • Y2K Revival: Low-rise jeans, bucket hats, and butterfly clips – the early 2000s made a nostalgic comeback, reminding us that fashion is cyclical and trends always loop back around.
  • Oversized Everything: Comfort reigned supreme with oversized blazers, baggy jeans, and flowy dresses dominating the streets. This trend offered a relaxed yet stylish aesthetic, perfect for everyday wear.
  • Bold Colors and Prints: Gone were the days of muted palettes. 2023 saw a vibrant explosion of colors and prints, from neon greens and electric blues to floral motifs and animal patterns. This trend encouraged individuality and self-expression through bold sartorial choices.
  • Sustainable Fashion: The eco-consciousness wave extended to the fashion world. Vintage clothing, upcycled garments, and second-hand finds gained popularity as consumers sought to reduce their environmental footprint and embrace slow fashion.

2023 was a year where we embraced individuality and self-expression in all aspects of our lives, especially when it came to beauty and fashion. Whether you were glazing your nails, rocking a wolf cut, or embracing the return of low-rise jeans, it was a year to experiment, have fun, and celebrate your unique style. As we move forward, let’s carry this spirit of creative exploration into the new year. What will 2024 bring? Only time (and the fashion runways) will tell!

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