3 Simple Tips to Organize Your Pinterest Boards

3 Simple Tips to Organize Your Pinterest Boards

How To Organize Your Pinterest Boards

How To Organize Your Pinterest Board Title

When organizing your Pinterest boards, make sure that your pins match the board titles. This is one of the most important components of using Pinterest as a marketing tool. No one wants to stumble across a great pin on an irrelevant board. For example, you shouldn’t post clothing items on a recipe board. That’s like posting jungle animals on a vegan board. It will be a total turn-off for people who are actually interested in the initial pin and would like to see more. Also, when people save your pins, having relevant boards will lead them to similar content.

macbook pro displaying Pinterest Boards page
Photo by charlesdeluvio

How To Organize Your Pinterest Board Pins

Whenever they do decide to return to your page, those pins will be visible. When I see a pin, I sometimes check the entire pinboard. I look for other relevant pins of interest before saving the pin. At first, when I started pinning on Pinterest, I had separate boards for each item. For some boards, I created sub-sections, and for others, I used a separate board. I thought having separate boards for each was the best method for me to use to keep them organized.

I later realized that I had a ton of boards and that they may be harder to find on a normal search. This would be the case if you were viewing all my boards on one page. Having one large board would be better for your board impressions and lead to a better range of engagement for your viewers. This would be because you have more of the same products all in one group. There are some cons to having several pins in one group though. The only thing I don’t necessarily like is the cover pins once you share the full board link.

Photo by lilzidesigns

If you share the board on a website for a specific section they won’t show that section on the cover, the pins would all be grouped together. Let’s say you have one large holiday board instead a board for each holiday. So your holiday board includes Christmas, Halloween, Easter and Valentine’s Day, etc. Now within that one board, you have sub-sections for each holiday. You create a post about Thanksgiving and you want to share your Thanksgiving section on Facebook. You link the board into your post and publish it. When you finish posting the link it shows Valentine’s day pins on the cover.

This could be confusing to your readers who are interested in Thanksgiving items. The link would still direct them to the board. I haven’t updated my actual holiday board just yet, but that was one of the issues I had when it came to getting more organized. I merged all my holiday items into one board to make it more convenient for people looking for holiday items. Once I reorganize my holiday board, I will separate these into separate boards. This method will be used to protect my subsections and reduce confusion. All the relevant pins will be easier to manage since they’ll all be on that specific board.

black ipad on brown wooden table Pinterest board
Photo by Fahim Reza

How To Organize Pinterest Board Subsections

When organizing your Pinterest boards, be sure to create standard boards with one subsection. Let’s say you have a fashion board. Be specific about what you want to include on your board pertaining to fashion. Perhaps you want to create a “fashion and design” board and not a “fashion clothing” board. You may want to create a clothing board with item subsections. Or A board for Tops and break them down into categories such as crop tops, blouses, button-ups, graphic tees, etc.

I will discuss this later. So you have “Fashion and Design” as the board title. In this board, you may want to include sub-sections to further organize your pins. You may want to include sub-sections such as “fashion sketches,” “fashion patterns,” “fabrics,” “measuring guides,” and sewing tips to name a few. As a result, you won’t be able to further detail those pins in a second subsection. All those pins would have to be housed together.

This means you wouldn’t have a Fashion Design Board name with a Fashion Sketches subsection. Then additional subsections for fashion design sketches such as dresses, pants, or swimsuits. You would create a Fashion & Design Sketches board, with separate sketch sub-sections for pants, skirts, dresses, swimsuits, and tops.

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